PURA D’OR Original Gold Label Anti-Thinning Shampoo – CLINICALLY TESTED Botanical Formula – Biotin & Argan Oil – Sulfate-Free Strengthening & Volumizing for Fuller-Looking Hair,…

Rated 4.3 out of 5 based on 1 customer rating
(21 customer reviews)

$29.00

SKU: F8C9FAFE Category: Brand:
Disclosure
  • CLINICALLY TESTED BOTANICAL CARE FOR THINNING HAIR: Our meticulously crafted blend of biotin, argan oil, pumpkin seed, and black cumin seed delivers a refined, lightweight cleanse that elevates the appearance of thinning, fragile strands and supports a fuller-looking head of hair for men and women.
  • HELPS MINIMIZES VISIBLE SHEDDING & BREAKAGE: Your delicate strands desirve thoughtful care. Our sophisticated botanical complex coats and comforts brittle hair in restorative-feeling nourishment, helping diminish the appearance of shedding and breakage. With continued use, hair appears stronger, more resilient, and noticeably more composed from root to tip.
  • SCALP-NOURISHING CARE FOR HEALTHY LOOKING HAIR: Rare botanical extracts, including red seaweed, nettle, and He Shou Wu, help soothe and harmonize the scalp while improving its overall appearance. The results are hair that looks healthier, more luminous, and better reinforced at the roots.
  • LUXURIOUS VOLUME FOR FINE, WEAKENED HAIR: This rich yet gentle sulfate-free formula forms a lightweight lather that boosts natural lift from roots to ends. Hair develops increased body, smoother texture, and a fuller, more voluminous look—perfect for fine or thinning strands.
  • CLEAN FORMULATION, PREMIUM PERFORMANCE: Vegan, cruelty-free, and made without sulfates or parabens, this formula delivers clean-beauty integrity with exceptional performance. Produced in the USA in a renewable-energy facility, it brings a naturally luxurious touch to your everyday routine.
Brand

PURA D'OR

Scent

Herbal

Item Weight

1.2 Pounds

Item Form

Liquid

Active Ingredients

Biotin, Herbal Proprietary Blend, Vitamin E, vitamin_e

21 reviews for PURA D’OR Original Gold Label Anti-Thinning Shampoo – CLINICALLY TESTED Botanical Formula – Biotin & Argan Oil – Sulfate-Free Strengthening & Volumizing for Fuller-Looking Hair,…

  1. Rated 5 out of 5

    Audrey Wrisley

    I have been using this product for years now & I wish I had befores and afters. I got this because of the ingredients & I really wanted something healthier for my hair. I also had littler bald spots where my temples were and I wanted to see if that would help my hair grow. After about 4 washs, I started seeing improvement in my little bald spots! you do have to leave it in for 2 minutes before rinsing which I didn’t learn until about 3 washs in. It definitely made my hair thicker as well! I also really like the smell of it too 🙂 definitely worth it!

  2. Rated 4 out of 5

    Julie

    I’ve been using this shampoo consistently for a few weeks now, and I’ve definitely noticed less shedding in the shower and when brushing my hair. My roots feel stronger, and the volume at my crown has improved a bit—especially when I let it sit for a couple of minutes before rinsing.

    It has a gentle, herbal scent and a lightweight lather that doesn’t strip my hair. I pair it with a deep conditioner once a week since this formula alone isn’t super moisturizing—but for scalp health and hair strength, it’s doing the job.

    Texture: Slightly thicker than standard shampoo
    Scent: Clean, botanical, not overpowering
    Results: Fuller-looking hair, reduced daily fallout

    If you’re dealing with postpartum hair thinning, stress shedding, or just want something cleaner and biotin-packed, this is worth trying. I’ll definitely keep it in rotation.

  3. Rated 5 out of 5

    Puspa Chowan

    The ingredients of this shampoo are the best for hair. I’ve been looking the shampoo which is good for my damaged and lossing hair. It seems work well. I should use it more than months though.

    It’s quite pricy but I wanted to invest something good for my hair

  4. Rated 5 out of 5

    Sally B.

    I’ve been using this product for several years and love how soft it makes my hair feel. From time to time I’ve tried other hair thinning shampoos but they leave my hair dry and hard to style, so I keep coming back to Pura D’Or. It’s very concentrated so lasts a long time. The scent is subtle, natural and pleasant, very homeopathic. I was prompted to buy it for my hair loss, but to be honest, I’ve been using it for so long I can’t remember exactly how effective it’s been for that. I just know it’s been my absolute favorite and I’d recommend it to anyone, even those with no hair loss issues. As an aside, they also make a companion conditioner which I apply like a leave-in after wringing the water out of my hair, before putting it up in a towel.

  5. Rated 3 out of 5

    Patty P

    المنتج ليس قيمة مقابل سعر

  6. Rated 5 out of 5

    DJ McMillian

    This is amazing product I ever had before. Love it so nice it help my hair for growing

  7. Rated 5 out of 5

    محمد فوزي

    Super.

  8. Rated 5 out of 5

    Patty P

    Fantastico funziona davvero, notata una ricrescita dei capelli non solo accelerata ma anche nuovi capelli, infoltisce e aumenta la corposità! Non testato il che è un plus non da poco per chi ci tiene e sa quanto è difficile trovare in Italia prodotti non testati!

  9. Rated 5 out of 5

    Alex

    I’ve been using this for 3 years and my hair is so long and so thick/healthy. I get so many compliments. I used to lose a worrying amount of hair in the shower with other shampoos but this one actually feels like it prevents hair loss. and I love how it smells. Please never change the formula!

  10. Rated 5 out of 5

    Audrey Wrisley

    I’ve been using this product for several years and love how soft it makes my hair feel. From time to time I’ve tried other hair thinning shampoos but they leave my hair dry and hard to style, so I keep coming back to Pura D’Or. It’s very concentrated so lasts a long time. The scent is subtle, natural and pleasant, very homeopathic. I was prompted to buy it for my hair loss, but to be honest, I’ve been using it for so long I can’t remember exactly how effective it’s been for that. I just know it’s been my absolute favorite and I’d recommend it to anyone, even those with no hair loss issues. As an aside, they also make a companion conditioner which I apply like a leave-in after wringing the water out of my hair, before putting it up in a towel.

  11. Rated 5 out of 5

    DJ McMillian

    Fantastico funziona davvero, notata una ricrescita dei capelli non solo accelerata ma anche nuovi capelli, infoltisce e aumenta la corposità! Non testato il che è un plus non da poco per chi ci tiene e sa quanto è difficile trovare in Italia prodotti non testati!

  12. Rated 5 out of 5

    محمد فوزي

    Highly recommended. My hair is much healthier & I have less falling hair since I started using this shampoo & the conditioner.

  13. Rated 5 out of 5

    Sally B.

    I’ve been using this for 3 years and my hair is so long and so thick/healthy. I get so many compliments. I used to lose a worrying amount of hair in the shower with other shampoos but this one actually feels like it prevents hair loss. and I love how it smells. Please never change the formula!

  14. Rated 4 out of 5

    Audrey Wrisley

    First off I will say that I have tried a few other shampoos to prevent hair loss or to try to regrow some areas. While none of them are quick solutions, I have had some success with these types of products, where I have less loose hair that falls out, and I even notice some new hairs in my widows peak. So these products do help, compared to regular shampoos, such as Head&Shoulders or Suave, or whatever. I believe my use of Head&Shoulders or just liquid soap while in the military with very little hair instigated much of my hair loss. I have the receding hair lines and a very thin patch on the back top. So there is no reason to believe these type of shampoos are just snake oil, they do help hair growth/health. Which one you pick is the question. After trying about three others I was getting frustrated with the application instructions or the way the shampoo left my hair feeling.

    Some are already paired with a conditioner, or others say you can use any conditioner, but I have never used conditioner before, seems like a waste of time, unless apparently you have long hair or use a shampoo that leaves your hair with a dry sticky feeling.

    The worst part about most of these shampoos is it tells you to put it your hair for a few minutes, then rinse and repeat for a few more minutes. Then you can use a conditioner after that. I am not motivated enough to put it in my hair outside the shower or turn the water on and off while standing around, and waiting with the water on is a waste (in a 5 year drought here in CA). Aside from the all natural ingredients and helping me prevent hair loss, this is the best part about the pura d’or for me. It says to apply once, lather and leave in for about 2 minutes then rinse and you’re done. So you’re not wasting more of the shampoo, water, or time with reapplications.

    The next best thing I like about this product is that it is concentrated, it only requires about half a pump for my hair which is about 2 inches long on top and tapered down. It will last a long time and the bottle is small, and no hassle with a cap in the shower. The first time I put a whole pump in my hair and I had suds running down all over.

    I have found a couple not as favorable things about this shampoo. To get a good quick lather it seems I need clean hair to start with. If I do not wash my hair first the pura d’or will not lather even if I add more of it with my hair wet. If I wash my hair first with any shampoo then the pura d’or lathers easily its wonderful. When I say I pre-wash, its just a quick shampoo application and then immediately rinse it out, no waiting. This could just be the way it works in my hair, because the hair is kind of thin and I sweat quite a bit, it can get a little greasy I suppose between washings.

    The second thing I noticed is that it leaves my hair feeling differently than I have ever felt before, almost squeaky clean, not dry, just odd to me. Its honestly fine, and the feeling is gone once its actually dry, and I had no issues with my scalp drying out either. To kill two birds with one stone, for my quick pre-wash that I do for reasons described above, I use a shampoo that has Moroccan oil in it. This counteracts the squeaky clean feeling in my hair from the pura d’or. Then I don’t use a conditioner. If I didn’t pre-wash my hair to get the better lathering effect, then I wouldn’t bother with anything to condition the hair, because it feels fine with just this shampoo, just different.

    I would recommend this shampoo, especially for those of us that are impatient.

  15. Rated 5 out of 5

    Cliente Amazon

    This is the second time I am purchasing this bottle. Let’s start with my hair type and the problem I WAS facing :
    I am 23 y/o and I have always had voluminous and thick hair – which I really liked. However, I have noticed for the past 2 years, that surely because of my iron defficiency, I experienced a massive hair loss, and my so healthy, shiny thick hair started to become fine/thin without any volume. Having said that, I am totally aware that the hair type changes every 6 years however, I was horrified to see the amount of hair fallen down every time I showered. It came to a point where showering was a moment of sadness and stress – I am sure you exactly understand my pain.
    So I started to look online to stop my hair from falling. I firstly took iron tablets of course due to my deficiency but the most important is that I saw this shampoo from reviews and decided to take a chance on that. That was back in September 2015.
    I shampooed my hair twice a week with this shampoo ( finishing every time by pouring very cold water- very important step) and the results were amazing. It only took 2 weeks to notice the improvement. It gave my hair lots of volume as well. And this is one of the feature I like best.
    I can’t be grateful enough to have discovered this miracle shampoo and I know from right on that I’ll keep using this.
    The only issue maybe, is that it’s pricey. However, I do feel that one bottle lasts a long time….(sound like I’m paid to write this, but i’m not! it’s totally me being very happy and sharing my good experience!!)
    Ps: please not, it tends to leave the hair dry afterwards, best to use a conditioner

  16. Rated 3 out of 5

    Audrey Wrisley

    FIRST USE: (first pic)
    This is my first wash and so far, so good! My hair feels soft, shiny, and healthy-looking right after use. I’m really excited to see how it performs over the next couple of months.
    My expectations: Support hair growth and Help reduce hair loss. Let’s see 👀

    AFTER 1st BOTTLE: (second pics)
    I just finished my first bottle of this shampoo. It has a lovely scent and a nice texture, which I really enjoyed. Unfortunately, my hair didn’t show much difference, it’s still falling out the same as when I used regular store-bought shampoos, and I didn’t notice any growth. I wash my hair every other day, but by the second day my scalp gets pretty oily. It’s a nice product, but I think I’ll try a different brand to see if I get better results.🫣

  17. Rated 5 out of 5

    Julie

    Great shampoo, I found results after two months of use, strong hair with hair loss stopping

  18. Rated 5 out of 5

    TommyB0y

    I have been using this product for years now & I wish I had befores and afters. I got this because of the ingredients & I really wanted something healthier for my hair. I also had littler bald spots where my temples were and I wanted to see if that would help my hair grow. After about 4 washs, I started seeing improvement in my little bald spots! you do have to leave it in for 2 minutes before rinsing which I didn’t learn until about 3 washs in. It definitely made my hair thicker as well! I also really like the smell of it too 🙂 definitely worth it!

  19. Rated 5 out of 5

    Cliente Amazon

    Great!

  20. Rated 5 out of 5

    Sally B.

    UPDATE: FEBRUARY 12, 2017- My Two Year PURA D’OR Anniversary. Don’t think I have ever stayed with one product for so long. It still is working for me!!!
    QUICK REVIEW: This shampoo helped regrow my postmenopausal (plus recent hysterectomy) thinning hair. It has no silicones (silicones clog pores) but you might need a no silicone conditoner for detangling afterwards. Use it faithfully for at least 3 months. Take before and after pictures to see how your hair is progressing. Read my full story when you have time. It will tell you how the first year went. Also, I have just purchased and left a review for Pura D’OR Deep Moisturizing Conditioner, which pairs nicely with the shampoo especially of you have dry, curly, or hard to comb out hair. It also is my pick if you are used to regular shampoo and conditoner because it will gives hair more “slip” but does not weigh it down. If you have hair that goes flat in one day (fine and oily) then go with the regular “blue label” conditioner. I am very impressed with all of these products. Please email me if you have questions and please like my review if it helped you. I PAID FULL PRICE AND WAS NOT COMPENSATED FOR MY REVIEW. I have no interest or affiliation with the manufacturer or seller.

    MY STORY: I was skeptical when I purchased this shampoo 3 months ago. So skeptical that I took a before and after picture to see if it was working. I had pretty full hair until I became of a certain age. Slowly I could see my hair thinning, especially in the front. I went to a dermatologist who told me there was not much I could do. I wanted to tell myself that it wasn’t true but I would not only find hair all over the shower but everywhere else, too. As far as me, I shampoo daily and have for many years. This shampoo has a pleasant smell (reminds me of incense) but not overpowering or lingering. You will probably need a conditioner afterwards as it appears to be very cleansing. I have colored hair and it did not strip the color. My hair now has body, much more shine and is noticeably thicker. I think you can see that by my before and after pictures. I hope you will give it a try before you give up on your hair.

    SIX MONTH UPDATE: After six months my hair has stayed thicker with no hair loss. I do continue to use Pura D’or Premium at least three days a weeks. I do switch off with low poo shampoo or apple cider vinegar a few times a week also. Like many women, my hair feels dryer or oiler as the seasons and weather changes. Also, even with great products sometimes switching it up is good! By the way, it pays to stick with this shampoo exclusively for at least three months. It takes time for hair to grow and to see a difference. Hope the update can help someone who is agonizing over thinning hair.

    Picture: I am adding two pictures (3&4) taken today 7/3/2015. I am 6 months out from first using this shampoo and about 5 months out of using the Pura D’or conditioner, which I left a review for today. Finally. As you may notice I need a touch up and also I am holding my hair back tightly like the before picture. The last one is how I normally wear my hair today. No more shortie bangs to TRY to cover the bald spot
    (never works!) Any questions please ask.

    ONE YEAR UPDATE: I placed my first order of Pura d’or Gold Label on 1/7/2015. So, I am pretty close to using it for one year. I took a few pictures today. I don’t know if I really have any improvement over the last 6 months, maybe a little. Certainly, I have much improvement over my very first picture. My hair was broken off and very sparse at least an inch or two in. My scalp looked red and a bit angry. My fine front hair is definately a little longer at this point and you can’t see my scalp anymore. My hair dresser said my hair was overall a bit thicker in December. This is the first time she has said that and I ask her EVERY time!! I have gotten used to using this shampoo which has no silicones and makes your hair a bit tangled before conditioning. I was so used to the slickness of silicones that I figured that this shampoo was drying out my hair. It was not. I have learned that the silicones can build up and also lead to hairloss. So it is a reason to keep using this shampoo and conditioner or at least one that is silicone free. I do recommend trying the Pura d’or Conditioner. It is very light, untangles my hair and a good match with this shampoo. I have left a review for it, if you are interested in looking at it. […]

  21. Rated 3 out of 5

    ahmed almehairi

    المنتج ليس قيمة مقابل سعر

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