- Long-lasting Lip Stain – Experience the ultimate long-lasting lip color with Wonder Blading Peel and Reveal Lip Stains. Our innovative formula ensures that our natural lip stain, liquid lip stain, and lip tint peel off, are smudge-proof, transfer-proof, water-resistant, and mask-proof, making them the perfect choice for all your day and nighttime plans. Say goodbye to constant touch-ups and hello to beautiful, long-lasting lip makeup that stays put throughout the day.
- Patented Wonderblading Technology – Our viral lip stain is one of our most innovative products yet. Using our patent-pending Liquid Blading technology, our natural lip stain infuses colorants and pigments into the top layer of your lips, then seals them in to prevent feathering, fading, or budging for hours on end.
- The Ultimate Peel and Reveal Experience – Ready for the ultimate peel and reveal experience? After applying our lip stain, follow up with our patented Peel & Reveal technique to reveal a gorgeous, long-lasting waterproof lip stain. Our formula is perfect for anyone looking for a nude lip stain, natural lip stain, or bold lip tint.
- Perfect Shades for Everyone – Our lip stain collection features the perfect shade for everyone, no matter the occasion. From classic reds to natural nudes and soft fresh tints, our lip tints are the perfect addition to your makeup bag. Choose from our range of long-lasting lip stains that are designed to complement all skin tones.
- Responsibly formulated with effective ingredients – At WONDERSKIN, we’re committed to providing high-quality lip makeup that’s good for you and the planet. All our lip stains are vegan, alcohol-free, paraben-free, gluten-free, cruelty-free, and PFAS-free. So, you can enjoy beautiful, long-lasting lip color without compromising on your values. Choose Wonder Blading for the best lip stain peel off experience.
Lipstain (31 customer reviews)
Wonderskin Wonder Blading All Day Lip Stain Peel Off Masque and Reveal Kit- Long Lasting, Waterproof Pink Lip Tint, Transfer Proof Natural Makeup Stain Kit (Charming)
Rated 3.8 out of 5 based on 1 customer rating
$29.00
Disclosure| Brand | Wonderskin |
|---|---|
| Color | Charming Kit |
| Item Form | Liquid |
| Finish Type | Matte |
| Product Benefits | Long lasting |
31 reviews for Wonderskin Wonder Blading All Day Lip Stain Peel Off Masque and Reveal Kit- Long Lasting, Waterproof Pink Lip Tint, Transfer Proof Natural Makeup Stain Kit (Charming)
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Karen –
No color at all..
Karen –
I think I have this in nearly every shade now. I don’t think it peels off, I’d argue you’d have to be applying it pretty thick for that to happen, but the shades are absolutely stunning, it works well and leaves a nice colour to the lips. Doesn’t last all day, but probably gets me to around lunchtime before having to reapply, usually after eating or drinking quite a lot. Overall, this is the best lip stain I’ve found after trying quite a number of them, and now I found it I wouldn’t use any other brand. The colours are absolutely stunning.
Samantha N M. –
Seriously, this lip stain has saved me so much money, time, and effort. I used to wear lip liner every day because I felt like my lips were on the thinner side (especially when chapped), but I always hated how intense and overly precise lip liners looked. It felt like there was never a true in-between shade. It was always either brown or red.
I eventually gave up on lip liner because touching it up constantly was annoying, and I was always losing my lip products. Then my mom showed me this lip stain, and I’ve never looked back.
At first, I was like “eh, whatever” because there are so many gimmicky, all-the-same lip stains out right now. But she wanted me to try it since she has darker lips and was curious how it would show up on mine. So I tried it. AND SOMETIMES (perhaps more than sometimes) moms really know what they’re talking about. I have NEVER EVER gone back.
I usually hate lip stains. They’re always some red, or berry TINT and I just wanted something natural with a hint of flush. Plus, most stains wear off in like an hour. But this one? I’ve repurchased it over and over again.
For context, I love going out clubbing. I can apply this around 10 PM before heading out, and when I get home, it’s still on my lips.
I usually leave it on my full lips for a minute, then “line” my lips with it like a lip liner for about five minutes. Sometimes I repeat that for more coverage. My go-to is the shade XOXO, but I’ve also tried Beautiful, Adore and Neon Rose. Those were super pigmented. XOXO is my favorite since it feels like my natural lip shade with a half a shade darker and more neutral in a sense to where it works like a contour. I feel like the shade “beautiful” was almost like XOXO but with a bit more “flushness” to it! A natural tone for sure but MORE coverage. Adore was similar in the way of a natural tone but a pink more on the pinkish side! && Neon Rose was a NEON pink and lasted so long I literally woke up the next morning and it was still there. I remember the first time I applied “Neon Rose” and I did it same way I did with XOXO, and the color lasted from the moment I finished my makeup (around 4am) to the moment before I went to bed to do my nighttime routine (6pm.) since then I know now if I want to use neon rose it needs to be like 5 seconds applied seriously.
This product lets me go out without carrying a full makeup bag. No touch-ups, no worries about losing lip products at the club. Just throw it on before I leave, throw one lipgloss in my tiny purse and go.
I took forever to write this review because every time I use it, I get so excited watching the magic happen that I forget to take a picture.
Also, people complain about the peeling part, but who cares? I always just wipe it off. It’s not a big deal when the results are this good.
You get so much bang for your buck, especially with bold shades. Yes, it can feel a little dry eventually, but even then it stays opaque and visible. And coming from someone who hates spending more than $5 on makeup or skincare, this is one of the very few exceptions I’ll make. It’s worth every penny.
(Top picture is before applying the lip stain, and bottom picture is after applying and leaving the lip stain on for about 1 minute)
I will never use another lip product again.
Anonymous😎 –
I have already tried another color from this same brand. I think that the lip masque is a brilliant idea that eliminates the need of retouching the color over and over
This color (Crush) has an orange tint and looks beautiful. The application was easy if the instructions are followed
It is very important, I would even say it is a “must” to exfoliate before applying the tint since the color attaches very well to the cracks on the surface of the lips
I have not found this information on the product page or on the product and it only mentions that for the full instructions one must visit the brand’s website.
The color stays for several hours and from time to time I just apply transparent gloss or oil. It definitely works as expected and better
Samantha N M. –
The first use is a little alarming putting on bright blue/purple liquid and expecting it to come out a pretty pink…easy application. Easy wipe off with water. The color reveals the prettiest of pink. It does not feel like you even have anything on. It has no smell. The longer you leave the stain on, the more vibrant the color. I chose a more natural pink, and just used a chap stick throughout the evening and it lasted. This is a first for me. I love how easy it was to apply, how long it lasted and how natural it looked. I have already recommended this to all my friends. Amazing product.
Lauren Schofield –
Ich bin sehr zufrieden. Die Anwendung ist einfach und das Ergebnis sieht natürlich aus. Besonders gut gefällt mir, dass die Farbe sehr haltbar ist und den ganzen Tag über hält, ohne zu verschmieren. Für mich ein tolles mit klare Kaufempfehlung!
Peace&Love –
I have already tried another color from this same brand. I think that the lip masque is a brilliant idea that eliminates the need of retouching the color over and over
This color (Crush) has an orange tint and looks beautiful. The application was easy if the instructions are followed
It is very important, I would even say it is a “must” to exfoliate before applying the tint since the color attaches very well to the cracks on the surface of the lips
I have not found this information on the product page or on the product and it only mentions that for the full instructions one must visit the brand’s website.
The color stays for several hours and from time to time I just apply transparent gloss or oil. It definitely works as expected and better
Vedad B –
Yes I love the product and have ordered again from your site x
Vedad B –
Adorei. A fixação é muito boa.
Audrey –
I bought this in the color of ‘Whimsical’. This is a wonderful lip stain wow! It’s exactly as described lasting all day long. This is perfect for traveling, the gym, water parks, and anywhere you don’t want your lip color to easily come off. Pair this with a good quality lip balm like burts bees and you’re all set to keep your lips hydrated. I feel this product also plumped my lips as well when applying. My fiance even loved it! Whimsical is a gorgeous natural pink color. I have lighter lips and this defines them so beautifully in a natural way without looking overdone. I kept mine on about 3.5 minutes. This product is a bit expensive however and something to consider for long term usage. Overall, a great product to purchase, but the price being on the higher end for lip color may not be worth it over time.
Vedad B –
Ich bin sehr zufrieden. Die Anwendung ist einfach und das Ergebnis sieht natürlich aus. Besonders gut gefällt mir, dass die Farbe sehr haltbar ist und den ganzen Tag über hält, ohne zu verschmieren. Für mich ein tolles mit klare Kaufempfehlung!
Audrey –
This product is amazing. I love a natural look and find keeping a colour on my lips hard…more of a gloss person. I was considering lip blushing, but not since I’ve discovered this!
The product stays on for most of the day, and if you were going out later maybe another application would be good. This does not peel off at all so not sure what that is all about, but who cares! I use a wet qtip and sort of roll it on my lip to get the stain off. It says leave on for 1 min, but start with less time to see how you like the depth of the color. I also add a thin amout depending on the look I want. I’m not sure of some of the other reviews with regard to longevity, and how the product actually feels…I think if your lips are healthy and not chapped or cracking, there is no way this product doesn’t work. I have only tried the one colour- whimsical, but will be getting more. I also use a cloth to wipe my lips before hand and do lip scrubs and masks at night as I hate chapped lips. This I’m sure helps with the overall application and look🤗 Also of course you’re going to put a gloss on to finish off the look as this is literally just a stain.
barbie girl –
I have really enjoyed this product. It is a two step application process, but it still goes by really quick. There’s no sensation that I have noticed in other lip stains. It’s very easy to use. I just love it. I can’t believe how it feels so soft.
takes about 5 to 10 minutes. You’re done and it lasts all day. Therefore, you don’t have keep reapplying your makeup which I love it is smudge proof mean it won’t be on your glasses and I’just love it. The quality seems very good. My lips feel smooth. It does not feel dry like some stains can feel very dry but this feels like normal lipstick. I love all the colors that they offer. The quality is superb. It does not feel sticky at all and it has a pretty good coverage
and you can build if you want it to, but I just did it one time and was happy with it. I think it’s great. I just love the way it looks and I love the fact it takes like the lines out of your lips as opposed to other lips stains so I am very happy with this product and I’m sure you will be too. It is definitely a keeper and I am sure I will add different colors to my collection. They have quite a few colors very pretty and soft full coverage. Perfect superb
Marije Poel –
teinte bella
absolument pas ce fini
tres en transparence
pas du tout la meme couleur
j ai testé en laissant une minute et dix minutes le ton est completement different
extrêmement decue surtout vu le prix payé
ne tient pas plus de deux heures sur moi
argent jeté a la poubelle pour ma part
D J –
As I agree get older, I feel like my lips are losing some color and I haaaaate it. I don’t want to do lip blushing and I’m not a lipstick person. I hate my lips feeling dry and have to have some sort of balm or something. Saw Wonder skin lip stain and knew I had to try it.
I’ll make this quick. Does it work? For me, yeah. I found if you don’t exfoliate your lips well prior to using that it WILL adhere even darker to every crack or piece of skin or imperfection. As long as you scrub your lips beforehand, it’ll be mostly even. I also found you need to apply it thick – you can control how much you put on but it’s easy to get it clumpy. So if you swipe it on thick and then it’s a little thinner on in a place so you go to add more to make it even….it’ll kind of peel and be weird. You have to make sure everything is applied evenly and thick for it to last…which leads to my biggest gripe. It runs out QUICK. If you used this regularly, it’s gone fast. I used mine maybe three times a week and it lasted less than a month. So while I LOVE that it actually stains your lips so you don’t need to reapply a lip color/liner…you will go through it very fast. And at the price point, that is rough for me because I’m pretty frugal and don’t like to spend a lot of money.
Doesn’t seem to make my lips sticky or dry. Fades a little blotchy. LOVE the color Whimsical — it looked prefect on my skin. Not super obvious but still enough color to make me look polished. I really enjoy this stuff but it can be a pain to apply evenly and runs out very quickly.
A. Jones –
I have very mixed feelings about this product. Previously the only lip tints I’ve tried are the glossy ones from k beauty brands and this was my first time trying a peel off style lip stain. I really wanted to find one that actually stains/lasts and I’ve seen this product all over TikTok. My skin tone is fair neutral/cool and I struggle with some pink shades looking to warm or orangey on me. I purchased the shade beautiful after doing some research and it’s a really pretty extremely natural looking/flushed shade. It does look a little warmer on my skin tone then it does in the product photos but it isn’t to warm or orangey and it’s a really pretty natural pink shade. The first thing I noticed was the scent, it doesn’t smell bad at all but has a surprisingly herbal/fresh type of scent? It also wasn’t as drying as I expected it to be and feels similar to applying a matte liquid lipstick. I did two layers of product the first time and left it on for a minute. I wiped it off with a damp cotton round and it came off very easily. The first round I noticed it definitely gave me a light flush or sheer tint of color but I wanted it a little more pigmented so I applied it a second time. After the second round it was definitely more pigmented but still had that sheer/natural finish look. I had tried it right before showering and after the shower and washing my face it held up really well and I didn’t notice any fading or smudging. However after eating lunch I did notice it had faded quite significantly, there was still a very very sheer tint of color left but it did feel like it had faded a lot unfortunately. (To be fair I did have pizza for lunch so maybe it being a more oily/greasy food caused it to break down more? It may hold up better against other foods.) application was pretty easy and after removing the blue part it feels very lightweight and like nothing on your lips. I do which it had a slightly better applicator though or more of a tapered/doe style instead of the small flat rectangle shape. For the price I was hoping for it to hold up better after meals and for it to last longer. I do want to try one of the colors in the more pigmented line (this shade was listed under their sheer tints) and see if those last or work a little better. I think overall it’s a good lip stain, it holds up decently and feels nice, it has a pleasant scent and the colors are pretty and I like how much of a shade variety they have. I think it is a little overpriced for what you get though. I would recommend buying them on sale.
Miss Tawnie –
I have already tried another color from this same brand. I think that the lip masque is a brilliant idea that eliminates the need of retouching the color over and over
This color (Crush) has an orange tint and looks beautiful. The application was easy if the instructions are followed
It is very important, I would even say it is a “must” to exfoliate before applying the tint since the color attaches very well to the cracks on the surface of the lips
I have not found this information on the product page or on the product and it only mentions that for the full instructions one must visit the brand’s website.
The color stays for several hours and from time to time I just apply transparent gloss or oil. It definitely works as expected and better
Anonymous😎 –
Adorei. A fixação é muito boa.
Peace&Love –
This product is amazing. I love a natural look and find keeping a colour on my lips hard…more of a gloss person. I was considering lip blushing, but not since I’ve discovered this!
The product stays on for most of the day, and if you were going out later maybe another application would be good. This does not peel off at all so not sure what that is all about, but who cares! I use a wet qtip and sort of roll it on my lip to get the stain off. It says leave on for 1 min, but start with less time to see how you like the depth of the color. I also add a thin amout depending on the look I want. I’m not sure of some of the other reviews with regard to longevity, and how the product actually feels…I think if your lips are healthy and not chapped or cracking, there is no way this product doesn’t work. I have only tried the one colour- whimsical, but will be getting more. I also use a cloth to wipe my lips before hand and do lip scrubs and masks at night as I hate chapped lips. This I’m sure helps with the overall application and look🤗 Also of course you’re going to put a gloss on to finish off the look as this is literally just a stain.
Vedad B –
Im sure there are others that are as clueless as I was. I had no idea how this worked but it was extremely easy and definitely works well. Put the blue stuff on first, leave on for 30-60 seconds and spray the spray on lips one or two squints, then wipe off with tissue. No idea what black cloth is for, not needed. It really does last hrs. I would not say 12 hrs, maybe 3, but I apply lip gloss every 15 minutes so that may be why mine doesn’t last. Awesome product, I will buy again 👌
D J –
This product is amazing. I love a natural look and find keeping a colour on my lips hard…more of a gloss person. I was considering lip blushing, but not since I’ve discovered this!
The product stays on for most of the day, and if you were going out later maybe another application would be good. This does not peel off at all so not sure what that is all about, but who cares! I use a wet qtip and sort of roll it on my lip to get the stain off. It says leave on for 1 min, but start with less time to see how you like the depth of the color. I also add a thin amout depending on the look I want. I’m not sure of some of the other reviews with regard to longevity, and how the product actually feels…I think if your lips are healthy and not chapped or cracking, there is no way this product doesn’t work. I have only tried the one colour- whimsical, but will be getting more. I also use a cloth to wipe my lips before hand and do lip scrubs and masks at night as I hate chapped lips. This I’m sure helps with the overall application and look🤗 Also of course you’re going to put a gloss on to finish off the look as this is literally just a stain.
Anonymous😎 –
Ik heb dit item nooit ontvangen. Deze zou in mijn brievenbus bezorgd zijn, maar dat is absoluut niet het geval.
Nu zijn er incassokosten bijgekomen en laten zij mij deze betalen. Dus rond de 60 euro voor een product dat ik nooit ontvangen heb. Dit kan écht niet! Ik wil mijn geld terug of een bewijs van aflevering zien
Denise –
Thank you! I’m one of those whose lip color NEVER stayed on. I’ve tried about every lip medium offered, but either it didn’t work or had a weird too-intense spraypaint color, or was intensely matte (terrible look for my lips). I tried a peel-off stain (not this brand) and couldn’t for the life of me get it all peeled off. Color was horrible anyway. LOVE that I can just wipe a wet Kleenex across this after letting it sit for 15-30 seconds and the color is there. Only nitpick I have is that the color is more intense on any dry area of the lip (I have a patch of eczema on my lower lip that dries, peels, repeats for years now). My lips are also very dry, so I put a dab of thick lip balm over the stain. And the color is still there. Nice range of colors offered to. Worth every cent.
barbie girl –
Seriously, this lip stain has saved me so much money, time, and effort. I used to wear lip liner every day because I felt like my lips were on the thinner side (especially when chapped), but I always hated how intense and overly precise lip liners looked. It felt like there was never a true in-between shade. It was always either brown or red.
I eventually gave up on lip liner because touching it up constantly was annoying, and I was always losing my lip products. Then my mom showed me this lip stain, and I’ve never looked back.
At first, I was like “eh, whatever” because there are so many gimmicky, all-the-same lip stains out right now. But she wanted me to try it since she has darker lips and was curious how it would show up on mine. So I tried it. AND SOMETIMES (perhaps more than sometimes) moms really know what they’re talking about. I have NEVER EVER gone back.
I usually hate lip stains. They’re always some red, or berry TINT and I just wanted something natural with a hint of flush. Plus, most stains wear off in like an hour. But this one? I’ve repurchased it over and over again.
For context, I love going out clubbing. I can apply this around 10 PM before heading out, and when I get home, it’s still on my lips.
I usually leave it on my full lips for a minute, then “line” my lips with it like a lip liner for about five minutes. Sometimes I repeat that for more coverage. My go-to is the shade XOXO, but I’ve also tried Beautiful, Adore and Neon Rose. Those were super pigmented. XOXO is my favorite since it feels like my natural lip shade with a half a shade darker and more neutral in a sense to where it works like a contour. I feel like the shade “beautiful” was almost like XOXO but with a bit more “flushness” to it! A natural tone for sure but MORE coverage. Adore was similar in the way of a natural tone but a pink more on the pinkish side! && Neon Rose was a NEON pink and lasted so long I literally woke up the next morning and it was still there. I remember the first time I applied “Neon Rose” and I did it same way I did with XOXO, and the color lasted from the moment I finished my makeup (around 4am) to the moment before I went to bed to do my nighttime routine (6pm.) since then I know now if I want to use neon rose it needs to be like 5 seconds applied seriously.
This product lets me go out without carrying a full makeup bag. No touch-ups, no worries about losing lip products at the club. Just throw it on before I leave, throw one lipgloss in my tiny purse and go.
I took forever to write this review because every time I use it, I get so excited watching the magic happen that I forget to take a picture.
Also, people complain about the peeling part, but who cares? I always just wipe it off. It’s not a big deal when the results are this good.
You get so much bang for your buck, especially with bold shades. Yes, it can feel a little dry eventually, but even then it stays opaque and visible. And coming from someone who hates spending more than $5 on makeup or skincare, this is one of the very few exceptions I’ll make. It’s worth every penny.
(Top picture is before applying the lip stain, and bottom picture is after applying and leaving the lip stain on for about 1 minute)
I will never use another lip product again.
SS –
As I agree get older, I feel like my lips are losing some color and I haaaaate it. I don’t want to do lip blushing and I’m not a lipstick person. I hate my lips feeling dry and have to have some sort of balm or something. Saw Wonder skin lip stain and knew I had to try it.
I’ll make this quick. Does it work? For me, yeah. I found if you don’t exfoliate your lips well prior to using that it WILL adhere even darker to every crack or piece of skin or imperfection. As long as you scrub your lips beforehand, it’ll be mostly even. I also found you need to apply it thick – you can control how much you put on but it’s easy to get it clumpy. So if you swipe it on thick and then it’s a little thinner on in a place so you go to add more to make it even….it’ll kind of peel and be weird. You have to make sure everything is applied evenly and thick for it to last…which leads to my biggest gripe. It runs out QUICK. If you used this regularly, it’s gone fast. I used mine maybe three times a week and it lasted less than a month. So while I LOVE that it actually stains your lips so you don’t need to reapply a lip color/liner…you will go through it very fast. And at the price point, that is rough for me because I’m pretty frugal and don’t like to spend a lot of money.
Doesn’t seem to make my lips sticky or dry. Fades a little blotchy. LOVE the color Whimsical — it looked prefect on my skin. Not super obvious but still enough color to make me look polished. I really enjoy this stuff but it can be a pain to apply evenly and runs out very quickly.
Anonymous😎 –
Since discovering wonderskin lip stain, I’ve become a great fan. It’s so effortless to wear without worrying about leaving lipstick stains on glasses or accidentally rubbing it off.
It takes a few mins to apply, then leave on for a minute – I find if I leave it on an extra minute the colour is more intense. Then after the allotted time, wipe off with a wet cloth and voila! Gorgeous lip colour that lasts until the next day. I usually apply a lip salve on top of the stain which keeps my lips soft and keeps the from drying out.
I love this colour – Bella as it’s more a deep plum.
For me, this stain works brilliantly and lasts 24hrs if not longer and I’m eager to try out more colours.
lea –
So the longevity of this stain really depends on how long you leave it on. If you follow the minimum time as instructed by the label, your stain will only last a few hours and not be very saturated.
Regarding the color: definitely check the chart with all the different color models- look at the one that’s closest to you to determine how the color will look on your lips. Don’t look at the swatch colors, they’re misleading. The longer you leave it on, the darker the color.
Get the activator because sure you can remove it by rubbing it off, but you’re also rubbing your lips raw and it’s messy, takes time. You remove it when your lips are wet with the activator.
The taste of the stain/masque is really nice with a cooling serum feel. The activator doesn’t taste the best but it isn’t nasty. Also try to close your mouth so it doesn’t go in.
Kindle Customer –
I have already tried another color from this same brand. I think that the lip masque is a brilliant idea that eliminates the need of retouching the color over and over
This color (Crush) has an orange tint and looks beautiful. The application was easy if the instructions are followed
It is very important, I would even say it is a “must” to exfoliate before applying the tint since the color attaches very well to the cracks on the surface of the lips
I have not found this information on the product page or on the product and it only mentions that for the full instructions one must visit the brand’s website.
The color stays for several hours and from time to time I just apply transparent gloss or oil. It definitely works as expected and better
barbie girl –
I’ve tried a lot of lip stains and most of them either feel drying or fade unevenly after a couple hours, but this one surprised me. The shade Charming is really pretty and natural looking. It gives my lips a soft flush of color rather than looking like heavy lipstick, which is exactly what I was hoping for.
The formula is what really stands out. Once the color sets, it actually stays put for quite a while without transferring everywhere. I can drink coffee, eat, and go about my day without constantly checking if my lipstick has disappeared. It fades much more evenly than most stains I’ve tried too, which makes it look natural even after several hours.
Another thing I like is that it doesn’t feel thick or sticky. My lips still feel comfortable, and I can easily layer a balm or gloss over it if I want a little more shine.
Overall I’ve been really happy with it and find myself reaching for it regularly. If you like lip products that give a natural flush of color but last longer than typical lipsticks, this one is definitely worth trying.
SS –
The first one I bought dried out really quickly, I wasnt even using it everyday and after a month it had barely any product. The color is beautiful; I bought a second one and it has been lasting me a long time. I have been using it everyday and it hasn’t dried up or seem to have less product, though for me they dont last as long as people say, after eating most of my lip combo is gone
Miss Tawnie –
This product is amazing. I love a natural look and find keeping a colour on my lips hard…more of a gloss person. I was considering lip blushing, but not since I’ve discovered this!
The product stays on for most of the day, and if you were going out later maybe another application would be good. This does not peel off at all so not sure what that is all about, but who cares! I use a wet qtip and sort of roll it on my lip to get the stain off. It says leave on for 1 min, but start with less time to see how you like the depth of the color. I also add a thin amout depending on the look I want. I’m not sure of some of the other reviews with regard to longevity, and how the product actually feels…I think if your lips are healthy and not chapped or cracking, there is no way this product doesn’t work. I have only tried the one colour- whimsical, but will be getting more. I also use a cloth to wipe my lips before hand and do lip scrubs and masks at night as I hate chapped lips. This I’m sure helps with the overall application and look🤗 Also of course you’re going to put a gloss on to finish off the look as this is literally just a stain.